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The Weekend Neos Kosmos : 18 February 2017
2 THE WEEKEND NEOS KOSMOS | SATURDAY 18 FEBRUARY 2017 DIGITAL.NEOSKOSMOS.COM Media Services Australia celebrates 30 years of excellence Bill Zographos is the modest man with the video camera who has seen it all Tsim Booky speaks to Neos Kosmos The face of the week explains why he chose to troll Australian media by changing his name If you are Greek, you probably know that ‘tsimbooky’ is the slang term for fellatio. Imagine seeing a Greek taxi driver all over national TV going by that name. At first it was hard to understand whether it was some sick joke or a typo but it turns out Giannis from Kalamata knew exactly what he was doing. L-R: George Donikian and Bill Zografos. One of Australia's leading video production companies, Media Services Australia (MSA), is toasting to 30 years of experience in the industry, a significant achievement in a fast-paced and ever-changing media landscape. Bill Zographos, founder of the multi-award-winning Melbourne video production company, shot his first professional event in 1987, and in the three decades since has captured rare and exclusive footage of everyone from Queen Elizabeth to sports stars like Shaquille O'Neal. "Back then video cameras weighed up to 10kg and the equipment to record video and audio was separate. You needed two people to just to film something properly, if not three," said Mr Zographos. "Today smartphones do what you used to require tens of thousands of dollars to do – but what hasn't changed is the need for high-quality professional skills and the know-how to best communicate stories in video which comes from years of experience." Despite having documented thousands of events over the course of his career, Mr Zographos still remembers his first job at a wedding in Springvale, in Melbourne's south-eastern suburbs. "The first wedding I filmed was upstairs at a Greek tavern in Springvale. It's not there anymore but I still remember everything about it, from the kitchen tiles to the main menu. Video was just starting to become available to everyday people in Australia to capture moments they'd never been able to film before," Mr Zographos said. From that humble beginning, Mr Zographos started an award-winning career in media that saw him film major events – from airplane crashes to rock shows – for TV broadcasters such as ABC, Channel 7, Channel 9 and SBS, and organisations including ANZ, Australia Post and the federal government. As well as filming consecu- NEOS KOSMOS Published since 1957 Published by Ethnic Publications Pty Ltd (ABN: 13005 255 087) of 169 Burwood Rd, Hawthorn, Victoria 3122. Printed by ACM Printing, 126 Fairbank Road, Clayton South 3168. 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Christopher Gogos Sotiris Hatzimanolis Nelly Skoufatoglou Anastasia Tsirtsakis, Nikos Fotakis Contributors: Dean Kalimniou, Theodora Maios, Billy Cotsis, Michael Sweet, Vangelis Tsonos, George Stogiannou, Gerard Papasimakopoulos, Con Stamocostas Proofreader: Angela Costanzo Graphic design: Peter Kelidis, Nicole Denton Mail: PO Box 6068 Hawthorn West, Victoria 3122 tive Australian prime ministers, visiting presidents and royalty, Mr Zographos has captured rare moments with some of the biggest names in pop culture. Take, for example, the night of 31 August 1997, the grand opening of Planet Hollywood in Melbourne – and coincidentally, the same night as Princess Diana's tragic death. "Everyone was there − Sylvester Stallone, Will Smith, Jean Claude Van Damme, Sugar Ray Leonard, Shaquille O'Neal. Eddie McGuire was the MC and he announced it live when Princess Diana died. "It was one of the most memorable things I ever filmed – a major event, at the same time as a world tragedy. I had a job to do, which was to capture this major event in Melbourne and I was very focused, but I had that in my mind and it was a really significant job. I still remember it clearly and the emotion that followed the announcement." The company's areas of expertise include corporate videos, TV commercials, social media marketing, digital transfer and archiving, major live events and TV documentaries. Based in the heart of the city, it also provides one of the only fully-equipped, mobile green room studios in the Melbourne CBD, available for hire for professionals and executives requiring the best resources and expert know-how. MSA has recently joined forces with renowned Australian broadcaster and former Channel 10 newsreader George Donikian to offer a range of advanced media training services for executives and public figures in addition to its video production capabilities. Mr Zographos and Mr Donikian can be called upon for expert comment on topics relating to the media, video production and technology, TV news, the use of video in social media, corporate videos, media training and more. To find out more go to www. mediasa.com.au "Australian media had it coming. For quite some time now, not only have they not been reporting on our requests but they make fun of us and our protests," he told Neos Kosmos. Last Monday, a convoy of cabbies complaining they are at breaking point and at risk of losing their homes drove slowly across the Bolte Bridge after the Victorian government made the decision to shake up the taxi industry. Taxis caused traffic pain during peak hour on Monday as a convoy drove slowly across the bridge in protest against the government's decision to deregulate the taxi industry and introduce a single registration for taxis, hire cars and ride-share services such as Uber. Drivers were urged by the Victorian Taxi and Hire Car Families committee to cause gridlock and, as expected, Channels 7 and 9 were there to report live. At some point they gave the microphone to a Greek Australian taxi driver to voice his union's complaints. "I didn't think about it much and I listed my name as Tsim Booky," he says. "Some were quick to judge and argue that I'm embarrassing the Greek community and my colleagues. People who know me however, call me 'the funny bloke' for my snarky and cynical sense of humour." Minutes after the name appeared on television, screenshots of Giannis' face broke the internet all the way from Australia to Greece and the diaspora across the globe. Hundreds of comments the likes of "Great! Another smart*ss giving Greece a bad name, exactly what we needed", "Greek cabbie trolls Australian TV", "another proud moment of Greek diaspora hits the small screen" took over social media and TV shows, but ‘Tsim Booky’ is not deterred. "Currently the government is seizing our licences for zero in return. They [the government] will pay us $100,000 for the licence and $50,000 for up to three others when we've paid up to $500,000 per licence. "Many families are being led into financial ruin and we are constantly being mocked by the media, or ignored. Thanks to my ridiculous alias, our complaints are being heard. I was angry at the TV channels who up to this day have not been doing much other than to interview old Greek Australian cab drivers whose English is poor and edit the conversation to make us all look like fools, like we don't know what we are talking about. "Like I said, they had it coming. It was my way to make fun of them, while getting more on-air time to actually talk about our dire predicament. I don't regret what I did."
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