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The Weekend Neos Kosmos : 24 June 2017
6 THE WEEKEND NEOS KOSMOS | SATURDAY 24 JUNE 2017 DIGITAL.NEOSKOSMOS.COM NELLY SKOUFATOGLOU Fotios Tsiouklas: taking the digital world by storm at 16 Fotios Tsiouklas is only 16 and an entrepreneur proving that there's more to the word than just owning your own business. "The term is thrown around very lightly today," the 16-yearold who has sold over 50 video games globally and owns a social media company with a weekly reach of 15 million people, tells Neos Kosmos. "It is often used to describe anyone who is self-employed. However, I believe it is so much more than being self-employed. An entrepreneur, to me, is someone who makes the impossible happen, every day. From a young age, I was often criticised by those around me for the ventures I chose to pursue. I was often told 'you are too young' or 'you don't know what you're doing.' This is a part of the life of an entrepreneur," he stresses. According to Fotios, an entrepreneur is a resilient, persistent individual who is willing to push aside criticism and chase their dream. While most people only see the success stories, only a few see the hardships involved in getting to the levels successful entrepreneurs reach. "I strongly believe that if you be- lieve you have the traits of an entrepreneur, [then] you allow yourself the opportunity to try out something new in an area you are passionate about," he says. "Don't let any factors deter you from trying something new. Believe in yourself, work hard and everything will eventually come together. That's what it means to be an entrepreneur – to make the unthinkable become the new reality." Fotios discovered his passion for entrepreneurship at the age of 10, when he started his first website fotoz.com.au, a social media network for photographers. At the time, he was told by those around him that it wouldn't work even after he created a business plan and sample website. "Later that year, a very similar website/app was released – Instagram. After seeing the success of Instagram, I was inspired to believe in myself and went on to pursue other ideas," he says. "I have always enjoyed creating things. I derived a sense of achievement in making possible whatever my imagination held. Now a year 11 student at Balwyn High School in Melbourne, he is also completing two year 12 subjects, Greek and Business Management, while running a digital agency (arvada-apps.com) developing applications and software for companies and individuals. Through his agency, Fotios employs eight people to manage different areas of operations. "Through Arvada Apps, I have sold over 50 games across the world, I have developed educational software which is being used by childcare centres throughout Melbourne to educate children, I have mentored over 10 people in the app indus- try and I am currently working on a system that will allow people to build their own app for under $1,000 (with optional add-ons), which is relatively cheap, considering most app development agencies charge thousands of dollars just to design a user interface," he explains. "Through this promotion, I have already gathered a large amount of interest. Using my knowledge in apps, I will also be releasing an app course to teach other people how to work from home and make a substantial amount of money online through application development, the way I have." It didn't take Fotios long to realise that establishing a digital agency takes a lot of hard work – especially as a teenager and he feels grateful his family has got his back. "At first, it is often hard to gain respect from those in business due to my age, however, results always speak loudest and my credibility is always established very quickly thereafter," he says. "It may seem surprising, but when you're a teenager running a proper business, a lot of people want to work with you. It is therefore important that you have your family's backup and support to help you filter between those with good and bad intentions. I encourage all parents with young, emerging entrepreneurs to be supportive at all times and help their children where possible. Having a strong support network through my family has played a huge role in me reaching the goals I've set for myself and have subsequently achieved. Without their support, reaching these targets would've been impossible." Fotios' parents have always been close offering valuable advice, motivation, encouragement, and knowledge along the way – especially during difficult times, helping him put things in perspective and ensuring he remains humble and level-headed as he says. Other than his family, Fotios' business partner Daniel also inspires him in many ways offering the much needed space for improvement. He also looks up to Elon Musk, founder of PayPal, Tesla Motors, and SpaceX. "Unlike other successful business people," Fotios explains, "Elon Musk continues to focus on improving humanity and not ‘chasing the dollar’ which I admire about him. I try to always model myself on him and help as many people as I can along the way, recognising that success breeds success." Although, Fotios aspires to a life of success by creating something that would be known, used and appreciated world-wide his main goal is to excel at school. "Once I graduate from high school," he says. "I would like to complete a commerce and IT double degree, at a top-tier university and later do a post-graduate business degree at an Ivy League school in the US." While running a demanding business he does not neglect his family and friends, an essential to remain a balanced individual. He also ensures his apps are helpful for others, especially children and young people. Fotios has created Tiny Town, which includes a suite of 10 apps targeted towards children aged three to five years old. The series has been tailored to the national curriculum and aims to provide an alternative option to the traditional, mindless iPad and iPhone games children play, by providing them with a fun way to learn. "The app has been tested and was a very big hit with kids, who refused to give me back my phone," he enthuses. "We have this app currently being used by six KoolKidz centres throughout Melbourne and aim to launch this series in every independent childcare centre in Australia." "I enjoy helping people and seeing them transform the apps I sell to them into successful, chart-topping games. It's all part of my value-add proposition beyond the point-of-sale. My goal is to allow everyone a gateway into the saturated and competitive app industry by offering affordable prices and assistance where needed." Apart from building apps and creating video games, the 16-year-old boy wonder uses his knowledge in social media and his strong base of influencers to organise Greek events throughout Melbourne through his page Hellenic Clips (facebook. com/hellenicclips), working with some of the biggest names in the Greek community. His ingenuity does not end in the social media and IT realm. Fotios' latest venture includes working with the founders of Australian company HiSmile to manufacture his own line of niche skin cosmetics. Have you ever felt that maybe you dream too much? I ask him. "I've always felt cosmetics and healthcare in general is a good industry to enter, however, most cosmetics companies use very conservative methods to market their products and present their products in a very traditional way. A different approach in social media, marketing, and online distribution could truly revolutionise the industry," he says. "Many people have told me from a young age that I have a tendency of spreading my wings too far. However, I believe that in order to excel at something, you need to go out of your comfort zone and try new things. No one knows what the future holds, so it is important that you immerse yourself in as many opportunities as possible - as long as you can handle the extra commitment of course." For more information go to arvada. com.au and facebook.com/socialsquadofficial You can download Tiny Town on the iTunes store online.
17 June 2017
01 July 2017